My name is Ivonne Laguna and I’m a Senior Creative and Art Director. Welcome to my portfolio :) Enjoy!

My background combines a strong aesthetic sensibility with strategic and cultural thinking, allowing me to transform commercial ideas into sophisticated and culturally relevant creative proposals.

With over 10 years of experience in the fashion, luxury, beauty, and lifestyle industries, I have developed a strong background in design, art direction, visual storytelling, and creative coordination for premium brands and editorial platforms.

Throughout my career, I have collaborated with internationally recognized brands and media such as L'Oreal, Audi, CeraVe, Bissú Cosmetics, and ELLE Mexico, creating visually compelling campaigns and cohesive brand experiences across print, digital, social media, events, and advertising.

Beauty
Art Direction
Creative Concepts
Fashion
Editorial

Multidisciplinary Design for Fashion, Beauty and Lifestyle brands on the Luxury sector.

Multidisciplinary Design for Fashion, Beauty and Lifestyle brands on the Luxury sector.

Lifestyle
Experiences
Design